Media relations, Industree Communication Hub with Emak at EIMA International 2016
Emak, a European leader in the production and commercialization of machines for gardening and forestry, turned out to be among the protagonists of EIMA International 2016, where he won two awards at the "Technical Innovations Contest." On the occasion of the most important Italian event in the industry, Industree Communication Hub (www.industree.it) took to the field alongside the company to optimize the visibility of brands and products at the trade press.
It continues for more than a decade collaboration between Emak, a European leader in the production and marketing of gardening and forestry machines, and Industree Communication Hub, to which the company has entrusted the management of media relations aimed at the specialist press.
EIMA, International Agricultural and Gardening Machinery Exhibition, meets every two years the entire sector of agricultural mechanization and remains the most important Italian event in the industry.
The 42nd edition, just completed, has seen Emak among the protagonists of the event, with two innovations awarded the title "Segnalazione 2016" to "Technical Innovations Contest."
Industree Communication Hub took to the field at the side of the company, to encourage, through the press office, the awareness increment of the new products presented at the fair, assuring them maximum media coverage, online and in the trade press.
The agency supports the management of Emak Marketing in all corporate actions and product communication on the Italian market, implementing and managing an effective media relations plan that consolidates the image and reputation of the company in Italy and to create interest at the target audience (from hobbyists to professionals) on machines for landscape maintenance.