Maserati chooses O-One for the social media management of Eastern Europe markets

Maserati has entrusted O-One, an agency specialized in digital communication, the management of the social strategy of Eastern Europe markets. The goal is to drive through a day operational support, creation and optimization of Facebook and Instagram platform of the countries of Eastern Europe.

Maserati has chosen the professionalism of O-One, an agency specialized in digital communication - which is part of Industree Communication Hub - to set, in the course of 2015, the coordination of activities on the principals social media markets Eastern Europe.


The countries involved are in fact essential to the goals of the commercial brands: 16 countries in the Eastern European, from Russia to Kazakhstan, from the Czech Republic to Turkey.


The goal is to look through a day operational support, creation and optimization of social channels of the various markets involved: the setting of the coordinated the tone of voice more appropriate, up to guidelines to cure your investments advertising on the Facebook platform.


Since 2011 O-One deals with the social media strategy profiles of MaseratiItaly, which have grown to exceed the threshold of 100,000 fans and followers.


It is a presence strongly characterized by a multimedia storytelling aimed at enhancing the marketing activities of the Italian market: the events of the dealer, the tours summer and winter, the involvement of partners and product oriented editorial format.