Panariagroup chooses Industree Communication Hub to develop its corporate communication project
Panariagroup Industrie Ceramiche S.p.A. strengthens its corporate identity through an integrated communication project realised by Industree Communication Hub and its digital division O-One. The goal is to enhance the corporate image of the Group.
Milan, 25th September 2017 - Panariagroup Industrie Ceramiche S.p.A., the worldwide leading Group in the production and distribution of ceramic tiles for floors and walls, decided to improve its corporate identity to support the trading activities of its Brands (among which: Cotto d’Este, Lea Ceramiche and Panaria).
Panariagroup asked Industree Communication Hub to develop the communication plan and to design the most effective tools to address its stakeholders. Within an integrated project both online and offline, the first phase entailed the restyling of Panariagroup’s logo, in order to make it consistent with the objectives identified in the first place.
The Agency has also created the concept “surfaces of life”, bringing to light the moment in which people’s lives are touched by the excellence of the Group’s products. This concept has been transposed into a full set of instruments, as the corporate video, the corporate presentation and Panariagroup’s website, produced by O-One, the digital unit of Industree Communication Hub. The Agency has also supported the Group by realising the visual and graphic layout of its first Sustainability Report, along with the relevant presentation materials and the summary video.